Ad placement is important if you hope to make any money from your Adsense ads. Just like its important to choose the correct ad type and the colors for your ads, placement of that ad will depend largely on the format of your site.

Our goal always with Adsense is to make the ads blend in with content but to also encourage clicks.  This is not an easy task.

So below you will find a couple ideas for wise ad placement.

1. Place ads above the fold.
   When someone visits your site, the first think that they will do is to scan everything that is above the fold. The fold is everything that shows without the person having to scroll down.
2. Place ads on the left.
   People read from left to right. By placing ads starting on the left of the web page, people will tend to see them first. This draws attention and they could possibly click your ad.
3. Place ads within the body of your text.
   Placing ads in the body of the text puts your ads right in the line of sight of the people that are reading your content.

Following just these three rules will help you to increase your ctr and earnings.